Creating a brand around a superfood cookie for New moms that promotes overall health and well being.
Zencakes is a lactation cookie brand that is derived from the ingredients of the traditional indian sweet called Gondh Ladoo.
The branding of zencakes includes a vibrant logo, icons packs, animated icons and web page designs . All of this adheres to the core theme of moms providing for their little ones while being healthy themselves.
ROLES : Concepting, Illustration, Production, Animation
TOOLS : Illustrator, AfterEffects, Photoshop, Figma
Icons pack for use in social media posters, website and UI elements etc. All of which adheres to the color palette for the brand!
A short animated intro video for use as a Landing page element. The cookies were created and animated in 3d to be placed behind the logo.
package design
Web page for zencakes designed with the elements created and by adhering to the color palette